Saturday 21 September 2013

Fernwood Fitness Magazine Perfume Article

A couple of months ago, I was asked by Media Giants, the company that create the Fernwood Fitness Magazine to write an article about perfume. Of course I was thrilled and said yes. I have written about perfume for lots of websites, but never a whole article for a print magazine, exciting!

They wanted to me to write about as much about perfume as I could cram into 900 words. Certainly a challenge for me, as I can talk about perfume for hours and have even written a perfume sales training manual that is 10 modules long. Yes, that is hours of material!

I discussed the history of perfume, the natural vs synthetic debate and how to shop for a new perfume. I also included a couple of new launches, including Modern Muse by Estee Lauder. I started my beauty career as a traveling beauty adviser for Estee Lauder way back in the early 90's and I have a big soft spot for their fragrances. White Linen is still such a classic summer fragrance, and one I dig out when the temperature starts to soar. My very first perfume launch was Spellbound, a sexy vanilla perfume I wore with slavish devotion for a couple of years. The launch was in the suite of a hotel in Brisbane, and I remember thinking I was soo glamorous attending a perfume launch. Of course, I have attended hundred of launches since then, but that one still stands out in my mind. 

If you are a member of Fernwood, pick up and magazine and have a read when you are on the treadmill.

If you would like me to write an article about perfume for your publication or blog, please contact me at